SEO-OPTIMIZATION AND PROMOTION FOR SALON SHTOR

Project tasks

Site optimization for search queries

Goals

Increasing the number of sales through the site

The client ordered the creation of a site with subsequent SEO optimization for search engines. The site was developed from scratch. In less than six months, the positions began to approach the Top 10. Attendance has grown from zero to 2,000 visitors per month and continues to grow.

List of works

SEO audit

Analysis of competitor sites and Google statistics.

Collecting the semantic core

Selection of key phrases with distribution on relevant pages

Writing SEO texts

Writing the textual content of the site in accordance with semantics

Optimization of meta tags

Writing Titles and Descriptions of pages according to semantics

Placement of links

We select sites with similar topics and post an article with a link to our site

Writing articles

We periodically add new articles using additional key phrases

Advertising campaign settings

Advertising in Google Ads Instantly attract customers to your business with pay-per-click

Results

With the tasks set by the client, the advertising campaign proved to be successful. We managed to attract the desired number of applications from the site at a price lower than the client's stated price, and also increase the average check by more than 2.5 times.

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